Western Montgomery County Career and Technology Center: Utilizing Recruitment Strategies and Brand Exposure Techniques to Increase Enrollment

Posted on Categories Communications, Parent Engagement, Preparing for Non-Traditional Fields, Recruitment and Retention, Student Engagement

At a Glance At Western Montgomery County Career and Technology Center (WMCTC), the administrative team and faculty implemented innovative recruitment and marketing strategies to support student enrollment. Description In 2010 WMCTC completed a 38 million dollar total renovation of its facilities and programs. The renovation was expected to spur an enrollment growth. However, without a … Continue reading Western Montgomery County Career and Technology Center: Utilizing Recruitment Strategies and Brand Exposure Techniques to Increase Enrollment

Mercer County Career Center: STRIVE Positive Behavior Program

Posted on Categories Classroom Management, Engaging At Risk Students, Recruitment and Retention, Student Engagement

At a Glance Mercer County Career Center (MCCC) implemented STRIVE, a Positive Behavior Expectations program for all students, to create a supportive environment for learning. Description The MCCC administration wanted to help students develop the behaviors needed to become more employable, increase their self-esteem, and improve attendance. With these goals in mind, it collaborated with … Continue reading Mercer County Career Center: STRIVE Positive Behavior Program

Parkway West CTC: Promotion Video

Posted on Categories Communications, Recruitment and Retention

Parents, potential students and other community stakeholders can learn more about Parkway West Career & Technology Center by viewing a professionally made video on the school’s website homepage. It is also available on Vimeo at https://vimeo.com/246259143. According to Executive Director Dr. Darby Copeland, the video was developed by Orionvega and was funded locally at a … Continue reading Parkway West CTC: Promotion Video

Parkway West CTC Recruitment Plan and Activities

Posted on Categories Communications, Parent Engagement, Recruitment and Retention, Student Engagement

At a Glance As part of its comprehensive recruitment plan, Parkway West Career & Technology Center hosts career exploration days for prospective students. (The school’s Recruitment Plan is provided at the end of this document.) Description When Dr. Darby Copeland became executive director of Parkway West approximately five years ago, he tasked his administration and … Continue reading Parkway West CTC Recruitment Plan and Activities

Student Recruitment and Enrollment Strategies

Posted on Categories BCTE Toolkits, Case Studies, Reports, Recruitment and Retention

The material presented in this guide draws upon the collective professional experience and knowledge of the Instructional Support and Guidance PLC members as presented during PLC meetings and in online discussion forums. The guide captures the information and considerations that PLC members identified as being key enrollment and recruitment strategies. Read the guide here.

The Value and Promise of CTE: Results from a National Survey of Parents and Students

Posted on Categories Communications, Parent Engagement, Recruitment and Retention

Gather your school’s communications team, read the report and watch the presentation. You’ll be inspired to review and improve your communications efforts! Published by Advance CTE, this presentation discusses key findings from a recent report, The Value and Promise of CTE. In addition, the 41-minute presentation offers career and technical center personnel invaluable suggestions and guidance … Continue reading The Value and Promise of CTE: Results from a National Survey of Parents and Students

Remind Me App

Posted on Categories Recruitment and Retention, Student Engagement

At a Glance Guidance counselor Morgan Lynch uses the Remind Me app (https://www.remind.com/) to communicate important school information to Lawrence County Career and Technical Center students in an efficient manner. Overview Through the Remind Me app, Ms. Lynch can quickly inform students about important school events and deadlines. She sends messages that cover a range … Continue reading Remind Me App

PASTA (Parents Appreciated by Students, Teachers, and Administration) Night

Posted on Categories Business, Community, Workforce Engagement, Recruitment and Retention

At a Glance To thank parents for their support and to strengthen school-to-parent communication, Somerset County Technology Center (SCTC) hosts a parent appreciation dinner. Overview SCTC replaced its Fall Open House with a parent appreciation dinner known as PASTA Night. PASTA is an acronym: Parents Appreciated by Students, Teachers, and Administrators. Because SCTC has 16 … Continue reading PASTA (Parents Appreciated by Students, Teachers, and Administration) Night